Follow the link to the right to download our logo files for print or digital applications
Logo
Overview
Our logo is the primary identifier for our brand. It captures our name, mission, and legacy.
Logo
On Colour
When combining the logo with brand colours, always ensure there is ample contrast in colour pairings. The following examples are approved combinations.
Logo
Minimum Size
The minimum logo size for adequate legibility is 45px digitally and 9.2mm in print. The logo should never be used smaller than this size.
Logo
Clear Space
To retain the clarity of our logo it is important to keep a minimum area of clear space around it. The clear space around the logo must be more or equal to the length of ‘X’ presented. ‘X’ is equal to the width of the letter ‘M’.
Logo
Placement
In general, the logo could be placed in the centre of the four corners of a composition, offering flexibility when applying logos across various applications. As a rule the logo should never be positioned on the edge of artwork. The minimum margin that should be used is 16px for digital and 10mm for print.
Our symbol can be used on its own when in the context of Mobile World Capital branded content. The wordmark should not be used without seeing the symbol within the same viewport/document.
Logo
Partnerships
The following examples show how the logo can be used to create collaborations. Please note both logotypes must remain visually balanced with one another. Please also follow the spacing outlined below, where by the spacing should be the width of the symbol.
Logo
Don’ts
